I am a junky for site analytics. I am always intrigued at finding out how people got to my website, where they are clicking, what pages get the most traffic, and so on. It’s very easy to get caught up in wanting to know how many people visit your website, and everyone wants to know that their website is getting a ton of traffic, but there is much more to learn from reading over analytics.

A good example on how you can use analytics is when planning a redesign for your website. Right now, Tridea is closely monitoring our stats to see the what the average screen resolution is on the monitors of our visitors.

From that data, we will be able to decide on what the width of our new website will be, based on the what the average is. That is just one of the many examples that you can get from watching over your site analytics.

One of the plus sides of having analytics on your website, is that there are many cheap, if not free, services available to add to your site with ease. We are currently using Clicky, however, other good ones include Google Analytics (free), Mint ($30/license), and Stat Counter (free version available), just to name a few.

So if you aren’t currently using any analytics on your website, I would highly recommend doing so. The information that you gain from learning how visitors use your site is invaluable. It also helps that they are dead simple to setup as well.